Gadgetren – Mobile operator company PT Smartfren Telecom Tbk Officially continuing the 100% movement program for Indonesia, which invites people to participate in developing their potential through the internet.
This program is ongoing from 2022 and will continue in 2023. Through this program, Smartfren hopes that people can take advantage of access to the Internet for new opportunities such as digital entrepreneurship, development of esports athletes, media, content creators and other digital creations. .
In this program, Smartfren conducted digital entrepreneur training as well as local capacity building and digitization to take SMEs to the next level.
Smartfren also created SmartFriend Indonesia as a digital literacy medium for youth and mothers, which to date has reached more than 30,000 participants in nearly 150 cities. Then there is Sahabat Kreasi Indonesia, which is a forum to collaborate with various local businesses.
Not to forget 100% WOW for Indonesia, which operates in many cities as a platform to showcase various possibilities from the side of the community and local businesses. Meanwhile, to develop Internet access in Indonesia, Smartfren will continue to encourage the construction of BTS in all corners of Indonesia.
Andrijanto Muljono as the Chief Commercial Officer of Smartfren said that his party currently has 5 thousand Based Transceiver Station (BTS) towers throughout Indonesia, which can open up business opportunities.
“We want from every Smartfren BTS there will be 6 SMEs who will do digital entrepreneurship like selling starter packs on Smartfren pulses. Right now there are only three SMEs selling starter packs and pulses,” he said.
The need for local media development is consistent with research conducted by Dr. Nining I. Soesilo as PEBS Consultant at the University of Indonesia. He reported that there are currently more than 64 million SME business units across Indonesia and only 7.64% have received IT training and as many as 32.23% have digitized their business.
“Almost 97% of the workforce in Indonesia is absorbed by SMEs. Thus, efforts to support digitization of media will bring good benefits to the community,” he said.
